2019 saw the selection of Living Coral, a vibrant orange color inspired by coral reefs. With undertones of gold, the energizing coral hue represented 2019’s playful spirit. In the age of social media, Living Coral encouraged and welcomed global connections with an optimistic and joyful mindset.
The 2020 Pantone Color of the Year was awarded to the rich and elegant Classic Blue. It was a familiar and traditional blue color and symbolized honesty and an offer of protection from the ever-changing world. Classic Blue represented both the reminder and call for the world’s desire for stability, peace, and resilience.
2021 was a special year for Pantone as they introduced not just one but two colors for the Color of the Year. The two colors selected were Illuminating, a vibrant yellow, and Ultimate Gray, a solid rock color. While the two colors are vastly different, together they symbolized how different elements can come together to support each other. Illuminating represented hope and positivity compatible with the strength Ultimate Gray gives.
Very Peri won the position of Color of the Year in 2022. With the perfect blend of blue and red, the bold purple shade represented the combination of creativity and daring confidence. A color not commonly seen or familiar, Very Peri highlighted 2022’s distinct identity and call for uniqueness.
In 2023, Pantone selected the vibrant color of Viva Magenta rooted in the red color family with hints of pink and purple. Its name deriving from the Latin word for life, Viva Magenta represented 2023’s universal spirit of unrelenting strength and bravery. Perhaps the most unique aspect of this color is the major influence technology played in Pantone’s selection for the first time.